Can’t decide between an LG or Samsung TV? Our in-depth guide compares the features and performance of both brands to help you choose the best one for your home entertainment setup.
We all love a great rivalry, and there are plenty to choose from: Nikola Tesla vs. Thomas Edison, Marvel vs. DC, Coca-Cola vs. Pepsi, Star Wars Vs. Star Trek… that could go on forever. But even in this small sample, you probably have a favorite choice. Unless you’re an exception like Westinghouse, Dark Horse, Dr. Pepper, or Firefly, in the world of smart TVs, LG versus Samsung It’s a fight you’ll be watching, unless you’re also one of the exceptions and you’re watching Sony.
More and more people are getting smart TVs in their homes. But what exactly is a smart TV? Simply put, it’s a TV that can connect to your home’s internet service via a wired Ethernet cord or Wi-Fi. It can stream a variety of apps, connect to smart home devices, and even has Alexa or Google Assistant built in. With a smart TV, you don’t need any additional devices to stream, meaning no Roku, Fire Stick, or Apple TV required.
Considering how many streaming services we use, it makes sense to have a TV that can do it all. Especially as more and more people are ditching their cable companies and using streaming services exclusively. Now you can get everything you need without cable for a fraction of the cost. Why not ditch your cable company and make the switch?
But choosing a smart TV can be daunting. There are so many new terms to learn. Do you want 4K or 8K? What do those even mean? Or do you want OLED or QLED? What do those even mean? Why is it so hard to choose a TV just to sit down and watch old episodes of The Golden Girls? (Thanks, Hulu!)
To get started, we guide It will help you understand the terminology we’ll be using. And if you’re new to smart TVs, check this out too. You’ll walk into the store with more confidence about what you need and what’s best for you. The salesperson on the floor will most likely recommend an LG or Samsung TV, as they’re currently vying for the number one spot. So before you take the plunge and go buy a new TV, take a look at our LG vs Samsung roundup. We decided to compare the two brands to see if we could find an outright winner.
LG vs Samsung: The Rivals
In the smart TV market, most brands borrow technology and software from others – it’s easier and a lot cheaper – but both LG and Samsung have built smart TVs from scratch.

LG makes OLED displays that are said to be the best in terms of color and contrast. Samsung still uses QLED technology but can’t match OLED in picture quality. But in 2020, QLED TVs are giving OLED TVs a tough competition. It is observed that the most expensive QLED TVs are performing better than the cheaper ones. This is because high-end QLEDs come with better full-array local dimming, brighter highlights, and better viewing angles that the low-end models lack. Such a big difference is not seen in OLED TVs, but OLED offers better contrast and black levels. Moreover, while QLEDs are brighter, OLEDs have better uniformity and viewing angles. But one of the most important factors that made QLEDs surpass OLEDs this year is the fact that they are available at cheaper prices and in larger sizes than expected.

Another unique feature that Samsung and LG have unveiled this year is 8K. Both companies have launched promising 8K TVs that not only offer brighter and sharper images but also take the TV experience to the next level.
According to LG, QNED uses mini LEDs as a light source, with up to 30,000 mini LEDs per panel, making it a major step forward in LCD picture quality. This improves the brightness and contrast of typical LCD TVs, making QNED mini LED TVs an attractive choice for consumers this year. Meanwhile, Samsung’s MicroLED TVs use LED lights to eliminate the backlights and color filters used in traditional displays. Instead, the TVs generate light and color from their own pixels. Not to mention, these lights have a lifespan of up to 100,000 hours.
Samsung vs LG Smart TVs – How to Choose the Best One
Comparing LG vs Samsung TVs requires looking at a range of models, as both brands offer a ton of options.
Samsung
Samsung is especially known for its extensive range of QLED TVs, known for their brightness and vibrant colour reproduction.
LG
LG, on the other hand, is best known for its OLED technology, which is renowned for its deep blacks and excellent contrast.
Panel Type
It’s important to note that neither company makes just one type of panel: they both offer a variety of panel technologies to cater to different tastes and needs.
Choosing the right TV
Ultimately, the best TV for you will depend on your specific requirements. To help you make a decision, below are some distinguishing features of each brand.
LG vs. Samsung: Smart TV Models
Neither brand is competing for the top spot with a single TV. Instead, they both have a range of smart TVs that run the gamut from super smart to super innovative. Here are some of the best new smart TVs from these big brands.
Below you will find a range of smart TV models from LG and Samsung. We have done the work for you and listed the key stats. You can easily go through the list to see which TV offers what features. We all like things to be simple.
Samsung 4K Smart TV 2024
LG Signature OLED T Transparent TV
Unveiled at CES 2024, the LG Signature OLED T features a transparent display. The 77-inch see-through screen is truly impressive.
- 77 inch transparent display
- OLED Technology
- Custom webOS interface
- Down-Firing Speakers
The transparent display is impressive, but reviewers say there’s room for improvement in the optical performance. Either way, the TV hasn’t yet had an official price or release date announced, though both are expected to be announced later this year.

LG OLED evo TV 2024
When you buy one of the 2024 LG OLED evo TVs, you’ll enjoy an OLED TV with AI processing capabilities. The Alpha 11 AI processor sharpens image and color quality for a stunning picture. The LG Signature OLED M4 is the flagship product of this group.
- AI processor
- Signature OLED M4 Model
- AI Sound Pro Technology
- Smart Home Device Support
- Other models: LG G4 OLED, LG C4 OLED, LG B4 OLED
The OLED M4 is expected to be available in Q3 2024. Official pricing has yet to be announced; the LG OLED G4 and OLED C4 will start at $1,500.

LG OLED Object Collection Pose 2023
If you’re looking for a unique OLED for your home, consider the LG OLED Object Collection Posé 2023. A premium AI TV with rounded edges and soft textiles that will complement any space.
- Gorgeous design
- Wall or stand mount options
- Built-in Media Shelf
- Posé Self-luminous OLED Evo Technology
The OLED technology allows viewers to immerse themselves in exquisite detail and beautiful colors, and it can be purchased on the official website for $1499.99.
LG OLED evo G3 2023 Series TV
Make your movie night more cinematic than ever with LG OLED evo G3 2023 Series TVs, which are self-illuminating with bright and vivid images. Powered by the enhanced webOS platform, these TVs come loaded with a host of smart features and services.
- Bright OLED display with Brightness Booster Max
- 120Hz refresh rate
- Alpha 9 AI Processor Gen6
- Dolby Atmos Sound
This TV lineup boasts a picture that won’t disappoint. It’s currently available in four sizes: 83″, 77″, 65″, and 55″. Prices start at $1,799.99.
LG OLED evo C3 Series 4K Smart TV
Another great OLED TV is the LG OLED evo C3 Series 4K Smart TV. It comes with Dolby Vision and Dolby Atmos to bring a cinema-like experience to your home. I love the FILMMAKER mode that plays movies the way the artist intended. This TV also supports gaming with a 0.1ms response time.
- Alpha 9 AI Processor Gen6
- 100% color fidelity and 100% color fidelity
- Dolby Atmos and Dolby Vision
- Filmmaker Mode
This beautiful and intelligent TV comes in six sizes (perfect for gaming) and has prices starting at just $899.99 on the official website.
LG Signature OLED M 2023
Build your home theater around the LG Signature OLED M 2023 TV, a super-sized TV with a diagonal of 97 inches. A gorgeous TV, its size makes it look like a mini cinema.
- 4K 120Hz Wireless Connection
- Alpha 9 AI Processor Gen6
- 120Hz refresh rate
- Dolby Vision and Dolby Atmos
The Signature OLED M 97” 2023 is a premium TV priced at $26,999.99 on the official website.
Samsung 2024 Neo QLED TV lineup
Samsung Neo QLED 2024 8K and 4K TVs have everything viewers dream of: lifelike images, premium audio, and a wide range of services and apps. We were impressed with the NQ8 AI Gen3 processor, which delivers unparalleled QLED 8K picture quality.
- 8K AI Upscaling Pro
- AI Motion Enhancer Pro
- 2024 Q Symphony
- Infinity Air Design
Samsung Neo QLED 8K and Neo QLED 4K TVs are available now, starting at $1,399.99 on Samsung.com.
Samsung 2024 OLED TV
The Samsung 2024 OLED TV lineup consists of the flagship S95D, S90D, and the new S85D. The lineup includes premium TVs with detailed images, reduced glare, and sharp contrast.
- Models: S95D, S90D, S85D
- Quantum dot panel design, WRGB OLE,
- Dolby Atmos
- NQ4 AI Gen2 Processor, Neural Quantum Processor 4K
Enhance your daily viewing experience by purchasing one of the TVs in this series, with prices starting at $1,599.99.
Samsung 85-inch class terrace outdoor QLED TV
Get out in the fresh air and watch sports or movies with the Samsung 85″ Class The Terrace Outdoor QLED TV. It’s IP56 rated, so you don’t have to worry about dust or water. Plus, the display technology ensures a bright, clear picture all year round.
- Outdoor-optimized Neo QLED 4K TV
- Ultra-bright image quality
- IP56 rated
- Works with multiple voice assistants
This Neo QLED 4K TV offers crystal clear entertainment even outdoors, and the Full Sun model is priced at $19,999.99 on the official website.
Samsung S95C QD-OLED TV
The Samsung S95C QD-OLED TV is an eye-catcher. Its sharp contrast, rich sound, and vibrant colors make it a great choice for any seat in the house. Other features I love include:
- Quantum HDR OLED+
- Sleek and slim profile
- Neural Quantum Processor for 4K Upscaling
- 4K resolution
- Dolby Atmos and Object Tracking Sound
Get ready to be enchanted by this beautiful TV, which comes in three sizes: 55 inches, 65 inches, and 77 inches. The 55 inch is available on Samsung.com for $1,599.99.
The Smart TV journey begins
The overall opinion is that both brands of TVs are solid and buying one of them won’t be a bad decision. In the LG vs Samsung debate, it all comes down to how much money you’re willing to spend and which features are most important to you. Both TVs offer great picture quality and probably the smart TV features you’re looking for. Do you already own a Samsung or LG TV? What do you think? Are you someone who has owned both of these two types of TVs? If so, do you prefer one over the other and why?

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