Shoppers are flocking to Sainsbury's to fill their carts with discounted winter gadgets.
The Dreamland Deluxe Large Heating Throw has been reduced by 57% from £69 to £30 in select Sainsbury's stores.
Perfect if you're looking for an affordable way to stay warm this winter without turning on the heat.
This gadget comes with a handheld, reusable storage bag, so you can easily store it during warmer months.
The blanket heats up in about 5 minutes and has 6 different temperature settings so you can find the temperature that's right for you.
Built-in 5 layers of ultra-fine heating sensor wire allows you to adjust the temperature every second, and with an automatic shut-off timer, you don't have to worry about overheating.
The deal was shared on the Hotukdeals website, where the post received over 191 likes and over 30 comments.
A savvy finder said: “Even better than last year's deal at £32. The next cheapest sale price is him at £69, but I've seen him go for up to £90 when he's not on sale.”
“Scorching hot,” one user said.
Another said: I'm wearing it now, and it's very nice. ”
“I bought two last week. They're national. Great deal,” added a third user.
Another said: I love this item. Last winter I paid more than twice the price for the blue one. ”
This winter gadget is sold out on the Sainsbury's website, so you'll need to head to a store to grab this deal.
Shoppers say they've noticed the sale going on in multiple stores, but you may have to go to several different stores to find it.
Please note that prices vary depending on the store.
The same heated electric throw is on sale at Argos for £60, which the retailer claims is its lowest price.
Prices for heated electric throws start from £30.99 at The Range.
Tips for staying warm this winter
There are many other affordable ways to stay warm this winter.
Get hot water bottles of various shapes and sizes.
Always a great way to stay warm without spending a lot of money.
Before you get this heating throw, it's also worth checking if you're eligible for a free electric blanket.
Major energy companies are handing out free electric blankets and energy saving devices as part of their customer support packages.
Don't forget to take precautions to protect your home from drafts and seal your windows to prevent cold air from entering.
Drafts start at $5 at most stores, but you can also roll up a thick blanket next to a drafty door.
Seal drafty windows with easy-to-use draft arresters. Prices start from £1.99 and you can save up to £70 on your energy bills.
Loft insulation is also very important, preventing heat loss and reducing heating costs.
Insulation can be purchased from your local builder or retailer such as B&Q or Wickes.
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