Strong technology, partnership and franchise sales growth reflects continued consumer demand for health and wellness services
woodbury, minnesota, February 22, 2024 /PRNewswire/ — Self-Esteem Brands (SEB), the world’s largest portfolio of purpose-driven health and personal care franchise brands, ended 2023 with year-over-year growth across a range of business and membership metrics. Ta. This shows continued demand around the world. Franchising and Personal Medical Services.
Across SEB’s portfolio of brands, franchise sales increased by more than 500 units worldwide, including 284 new locations outside the U.S., and systemwide revenue increased 12.3% compared to 2022. Newly joining countries are France and Austriathe franchise base is Canada Consolidated under new master franchisee. SEB will also introduce SUMHIIT Fitness, the international expansion of the Basecamp Fitness brand in the United States, with the first locations expected to open to the public in early 2024. Australia and Singapore.
“Franchising is a proven model that allows franchisees to receive ongoing support from the franchisor rather than operating the business on their own,” he said. Dave Mortensen, President, SEB. “We are encouraged by our growth in 2023 across our portfolio of brands and systems and see significant gains both in the U.S. and in new countries and regions around the world.”
anytime fitness
Anytime Fitness is one of the fastest growing franchises in history, as well as the fastest growing health club brand. Over 5 million members enjoy global reciprocity, with access to all clubs in 42 countries on 7 continents, and by 2023, Anytime Fitness members will reach 40 million reciprocal visits. Exceeded.
Globally, Anytime Fitness Club coaching and personal training services grew 6.7% year-over-year in 2023. Based on more than 1,451,700 full-body scans, members worldwide in 2023 lost a combined 1.57 million pounds of fat, gained nearly 872,000 pounds of muscle, and had an average body fat percentage of 26.5%. I am reporting.
Membership in the United States and Canada It comes with a support network of Anytime Fitness Coaches who will design a personalized plan focused on training, nutrition, and recovery. All of this is accessed and managed through the new Anytime Fitness app, designed with SmartCoaching technology to help people achieve their fitness and wellness goals. The app also adds access passes to unlock club locations around the world. The brand predicts that by 2024 around the world he will have 1 million members adopting the app. This is key to the company’s “anytime, anywhere” promise, with total downloads trending positively in 2023.
Anytime Fitness has also partnered with Apple Fitness+ to offer members an unparalleled digital and in-person fitness experience. Access to Apple Fitness+ is free to all Anytime Fitness memberships in the United States. Canadawhich offers members a personalized plan within the Anytime Fitness iOS app, including integration with the entire catalog of Apple Fitness+ workouts, offers 12 different modalities for use in and out of the gym, and is available anytime, anywhere, to anyone. Delivering on our brand promise of better health.
Urban waxing:
Waxing the City has experienced explosive growth, with franchise sales increasing by over 300% compared to 2022. The company offers a best-in-class service platform, with overall customer satisfaction reaching 93% and an average year-over-year increase in tickets. 3%, over 313,000 unique clients and 1.2 million tickets (sessions at Waxing the City studio).
Base camp fitness:
Effective and efficient is in the DNA of Basecamp Fitness, a high-intensity interval training (HIIT) studio concept. Basecamp’s 2023 investment will improve every aspect of the member experience, from coaching and app use to in-studio music and lighting, delivering the best He HIIT experience on the market. 2024 will see continued global expansion through both the Basecamp brand (in the US) and his SUMHIIT Fitness brand overseas.
Bar method:
The Barre Method is the most targeted and effective barre training on the market. This studio brand has grown to 1.6 million class participants in 2023, an increase of 14% over 2022. The Bar Method also introduced a burst strength class format, with over 6,000 classes held in the second half of 2023. The brand announces the expansion of its international franchise. In the first quarter of 2024.
Stronger U:
Stronger U, a virtual health nutrition service that Self Esteem Brands acquired in 2021, also showed evidence of improved health and wellness outcomes. In 2023, Stronger U members will see an average weight loss of 15 pounds when combined with weekly check-ins with their coach via the app, and 97% will feel more confident in reaching their nutrition and health goals. became.
About the Self-Esteem brand
Head office location woodbury, minnesotaIn the United States, Self Esteem Brands, LLC brings together the largest health and wellness franchise brands: Anytime Fitness®, Basecamp® Fitness, SUMHIIT Fitness, The Bar Method®, and Waxing the City®. With a mission to improve the world’s self-esteem, the brands that make up the Self Esteem Brands family have approximately 5,500 locations on all seven continents. In addition, Self Esteem Brands’ affiliates Stronger U Nutrition, Healthy Contributions and Provision Security provide a number of direct support services to consumers and franchisees. For more information about Self-Esteem Brands, please visit https://sebrands.com/.
contact:
kelly growler
Self Esteem Brands, LLC
612-669-8602
[email protected]
Source Self-Esteem Brand
