Off White™ continues to redefine luxury and inclusivity with the expansion of its Off-White™ Beauty line. The latest addition to the brand’s repertoire is his Off-White™ SOLUTIONS collection, which introduces his five new genderless fragrances created in collaboration with four renowned perfumers. Launched on September 23, 2023, these fragrances demonstrate Off-White™’s commitment to empowering individuals of all backgrounds to truly express themselves through scent and celebrate their unique potential. It embodies.
Building on the success of the original Off-White™ SOLUTIONS series, the new collection features a wide range of scents from woody gourmands to floral musks, in sophisticated 50 ml bottles designed to be collectible and accessible. Enclosed in a chrome bottle.Guided by the creative vision of makeup artists and Off-White™ beauty curators isamaya frencheach bottle is decorated with a unique accent color that reflects the essence of its fragrance.
From the caramel-toned Solution No. 6 to the periwinkle-detailed Solution No. 9, each scent offers a unique olfactory experience, expertly crafted to evoke a sense of individuality and self-expression. The collection campaign was shot by Nikolai Howalt Conceptualized in collaboration with Ffrench, the collection further amplifies Off-White™’s message of inclusivity and diversity, championing beauty as a universal concept accessible to all, while It features a model that embodies the essence of the fragrance.
As Ffrench aptly puts it, each fragrance within the Off-White™ SOLUTIONS collection has a unique identity, testament to the brand’s commitment to celebrating the multifaceted nature of beauty. By embracing diversity and championing individuality, Off-White™ Beauty is not only revolutionizing the fragrance industry, but fostering a global community united by a shared belief in the transformative power of self-expression.
See the entire campaign in the gallery below.
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