Global fitness app market aims for steady expansion, forecast to surge to USD 56.29 billion by 2030

Global fitness app market

DUBLIN, Jan. 25, 2024 (Globe Newswire) — By Feature (Activity Tracking, Food & Nutrition, Workout or Exercise), By Type (Altruistic Fitness Apps, Competitive Fitness Apps, Fitness Tracking Apps) ) Added “Global Fitness App Market” “Monetization Modes – Forecast 2023-2030” report ResearchAndMarkets.com Recruitment.

The digital health sector is undergoing a transformation with the remarkable rise of the fitness app market. The market size, estimated to be valued at USD 6.96 billion in 2022, is expected to reach USD 56.29 billion by 2030, according to a recent study. This rapid growth represents a compound annual growth rate (CAGR) of 29.84%. The influx of advanced technology into these applications, aimed at enhancing user engagement and personalization, is reshaping health and wellness monitoring.

In the dynamic landscape of fitness apps, the focus areas are: activity tracking, diet and nutritionand training or exercise program. This growing market, consisting of different types such as altruistic fitness apps, competitive fitness apps, and fitness tracking apps, is diversifying to adapt to consumer preferences and technology integration.

The market is experiencing strong expansion despite facing challenges related to data privacy and accuracy of health information. Continuous improvements are being made in this area; machine learning, virtual reality (VR), and Augmented reality (AR)fostering a close relationship between fitness applications and wearable devices.

The use of mobile fitness apps is on the rise in the Americas due to their advanced features and smartwatch integration, highlighting a health-conscious society equipped with the latest technology. The market footprint extends deep into Asia, with countries such as China and Japan prominently contributing significantly to the development of fitness applications. The EMEA region is catching up, driven by cultural diversity and different health approaches. These trends suggest that local and global players will share the playing field and that there will be many opportunities for growth in different regions of the world.

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Market share analysis and competitive environment

From a market share analysis perspective, this study closely evaluates the performance of various vendors and touches on their key contributions to market revenue and customer engagement. This perspective helps you recognize competitive dynamics and allows for strategic positioning in the rapidly evolving fitness technology industry.

The market's leading vendors are spearheading significant developments with innovation at the forefront of their strategies. Global leaders and startups alike are tapping into a growing market fueled by a health-conscious population, contributing to the expansive adoption of fitness apps.

• Market segmentation by function

  • activity tracking

  • diet and nutrition

  • training or exercise

• Market segmentation by type

  • altruistic fitness app

  • competitive fitness app

  • fitness tracking app

• Market monetization mode

  • advertisement

  • freemium model

  • In-app purchases

  • Paid app

Key attributes:

Companies mentioned

• 8fit GmbH

• Aaptiv by Pear Health Labs Inc.

• Adidas AG

• All Trails LLC

• Appinventiv Technologies Pvt. Ltd.

• Apple.

• ASICS Co., Ltd.

• Azmio Co., Ltd.

• Chronometer Software Co., Ltd.

• Daily Workout Apps, LLC

• Downdog by Yoga Buddhi Co.

• freeletics company

• Garmin Co., Ltd.

• Google LLC by Alphabet Inc.

• HealthifyMe Wellness Private Limited

• Gefit Co., Ltd.

• lenovo group limited

• LIFE SUM AB

• lose! Written by Ziff Davis, LLC.

• Maple Media LLC

• My Fitness Pal Co., Ltd.

• Nike Co., Ltd.

• Noom Co., Ltd.

• Optavia LLC

• peloton interactive

• polar electro oy

• Samsung Electronics Co., Ltd.

• Strava Co., Ltd.

• TomTom International BV

• Wahoo Fitness LLC

• WW International Co., Ltd.

• Yajio Co., Ltd.

• Zwift Co., Ltd.

For more information on this report, please visit https://www.researchandmarkets.com/r/fwllfd.

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