New York Fashion Week brings star-studded parties, unforgettable front-row celebrity sightings, and tons of street style inspiration. But it’s behind the scenes that beauty trends take shape. The best hairstylists, makeup artists, and nail designers in the business collaborate with some of fashion’s most influential names to envision and usher in a new era of glamor. Let’s take the Spring/Summer 2024 season as an example. There, braids decorated with ribbons signaled the explosion of ribbon core, and simple strawberry makeup made its way into the beauty field.
Even though this season has only just begun (NYFW kicks off on Friday, February 9th), it’s already abundantly clear that the coquettish obsession of the past few months is slowly but surely fading away. Instead, we are essentially looking at a complete 180 degrees. Soft, feminine chignon with loose tendrils are replaced by defined angular pieces. Hair ribbons are tossed aside for hair tattoos (take a peek at Collina Strada’s hair breakdown), and instead of deep, dark smoky eyes like the one seen on Helmut Lang, they’re pinky with a soft pinch. gram has been replaced.
Keep scrolling to see more of the beautiful looks sweeping the runway.of marie claire The beauty team spent some quality time behind the scenes watching the most notable hair, makeup, and nail moments come to life. From the products you need to recreate the look to insider secrets from the pros themselves, here’s everything you need to know about New York Fashion Week’s best beauty looks.
Christian Siriano’s gilded scalp

(Image source: Getty Images)
At last year’s Christian Siriano, celebrity hairstylist Lacey Redway led the ribbon core, sporting a braided chignon embellished with dainty pink ribbons. this year? She started her first show of the season with a completely different vibe. It’s a square bun with an unadorned center lined with gold flakes. “We’ve been part of the ballerina core for a long time, so we want to go beyond that. This time, we’ve updated the traditional bun to this square shape. We hope to see more decorative parts and hair jewelry. “It’s an update on hair accessories. We always ignore the part, so we wanted to highlight that,” she said backstage. “Christian uses a lot of reflective material, so I want her hair to show through. literally.”
The makeup on the show was also metallic, thanks to the genius work of Charlotte Tilbury. The “futuristic, sun-soaked look” featured the brand’s new pink collection, with models wearing a swipe of the iconic She-Baby lipstick.

KISSING Satin Shine Lipstick

TRESemme Heat Protecting Hairspray, Keratin Smooth to Reduce Frizz and Reduce Hair Breakage, 8 oz.

TRESemme hair mousse extra hold extra hold
Collina Strada hair tattoo

(Image source: Getty Images)
When it comes to bringing a little beauty excitement to the catwalk, leave it to Collina Strada. Teaming up with Bumble and Bumble’s Global Artistic Her Ambassador, the amazingly talented Evanee His Frausto, the models had slicked back hair tattoos. “This is my sixth season with Corinna, and I usually go for this organic, dry, unkempt hair. Now we’re flipping the script and doing a complete 180. It’s super sharp and , neat and edgy,” he shares. “This Corina logo has stars on one side and fairy wings on the other and is made of hair. We call it a hair tattoo.” Bumble and Bumble BB Gel is the secret weapon of hair tattoos was. The gel also acts as a glue between the wig’s hair and the model’s own hair.


Bb. Strong Finish Firm Hold Hairspray
Helmut Lang’s keen eyes

(Image source: Getty Images)
Windswept grunge was the name of the game behind the scenes at Helmut Lang. There, MAC’s lead artist Daniel Salstrom wanted his models to look as if they had taken the time to execute the perfect makeup, but the second element was (I mean, the wind) just hit me. they went outside. Hence the messy black eyeliner. To achieve this look, the team of makeup artists actually used his MAC’s Caviar shade of Her MACximal Silky Matte Lipstick to draw feathery strokes across the model’s eyelids.

M・A・CXIMAL Silky Matte Lipstick

color extra gel pencil eyeliner
