ASICS research into the gender gap in exercise is the largest of its kind to date, and shows more than half (54.5%) of women in the UK are discouraged from exercise due to barriers such as not having enough time (80%). Turns out they are either moving away or discontinuing altogether. , have low self-confidence (55%), can afford the gym (65%), and don’t feel sporty enough (58%).
The report, released today, was led by Dr. Dee Dolgonski, assistant professor at the University of Kentucky Sports Medicine Institute. Associate Professor Brendon Stubbs, King’s College London.
The study found a positive association between women’s physical activity levels and mental health, with regular exercise reducing stress by 67%, increasing happiness by 52% and increasing energy levels by 50%. % more confident, 48% more confident, and 80% less irritable.
More than half (54.5%) of women in the UK had quit exercise or stopped exercising completely.
However, 56% are currently dissatisfied with their physical activity levels, placing British women 22nd out of 26 countries in satisfaction.
Not surprisingly, men’s perceptions of the obstacles facing women differed from reality. 58% of men think body insecurity is their main problem, and 34% of women think time pressure is a challenge, even though it’s the top reason It was only %. Of the top five barriers perceived by men, only one (cost) is actually listed as a challenge reported by women.
Dr. Durgonsky said: “Our research shows that gender disparities in exercise are a complex challenge. When asked what can help, we need to improve physical activity while challenging society’s gendered expectations. “They said they support women by being accessible, inclusive and recognized in all their forms.” By moving more.
“This includes creating a movement that is centered around women and their needs. From providing childcare and catering to suit all activity levels. , to be safe, welcoming and non-judgmental.”
ASICS sees individuals and organizations solving challenges for women in sport and is launching the ‘Move Her Mind’ platform to recognize and amplify these voices.
As an example, Jess found solace in running when she was struggling with depression and founded Run Talk Run, a global community providing mental health support through accessible running and walking groups.
Karen, 62, founded Sole Sisters, a local running group specifically for women over 45, to tackle the challenges of lack of representation and shame towards older women.
Kojima, a middle school teacher, was previously intimidated by the negative perceptions she absorbed through the media, but now she advocates for inclusivity and positivity in athletics, especially for girls.
“ASICS was founded on the belief that sport and exercise benefit the body and mind. This is why we are called ASICS,” said Gary Raucher, Executive Vice President of ASICS. “Animasana” or “A healthy mind resides in a healthy body.”
“By launching Move Her Mind, we hope to: [allow] more women and girls [to] Experience the positive physical and mental effects of exercise. ”
ASICS’ Move Her Mind campaign wants to enable more women and girls to experience the positive effects of exercise.
Visit the Move Her Mind platform to get involved
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