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“Art is long” poster at 798 West 2 Gate
BEIJING, February 24, 2024 (GLOBE NEWSWIRE) — 798 Art District announced today that the folk culture section of the 798 Square Art Festival will be launched on February 24, 2024 at the Concert Square of Beijing’s 798 Art District. announced. This department aims to bridge contemporary art and urban and rural folk culture. Visit 798 during the Lantern Festival to experience the power of contemporary art intertwined with traditional folklore and enjoy the intimate yet strange world of local Chinese culture.
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February 24th is China’s Lantern Festival, which marks the end of the Lunar New Year festivities. The New Year holiday in 798 was filled with a lively atmosphere. In 798, during the Chinese New Year period, 15 of his works including “Joy of the Year of the Dragon” at Joy Museum, “Dragon Wandering and Prospering the World” at IOMA Art Center, “When the Dragon Arrives” at MOCUBE, and Le Lim etc. An exhibition was held. “Jia Chenshanji” in the gallery. According to statistics, during the New Year festival period, the 798 Art District attracted more than 110,000 visitors from all over the world.
The word “Long” symbolizes both the Chinese dragon “long” and the English word “long life.” By embracing “Art is Long” in the new year, 798 aims to infuse life with more dedication and passion through the timeless vitality of art. 798 offers visitors a diverse cultural experience that represents this new year’s outlook.
West 2’s “Art is Long” postern.d. 798 gates.
Among these events, Dragon Run stands out, guiding visitors through a carefully selected route to enjoy 798’s diverse and entertaining content. After completing the route, people could redeem their New Year’s gifts. The event attracted a lot of attention, attracting hundreds of attendees and sparking over 40,000 discussions on social media.
Reflecting on 798’s unique New Year’s experience, visitor Richard said: “I have been in China for almost a year now, and I feel that the atmosphere of the New Year in China is completely different. Because you can feel the festive mood not only in China but everywhere.” On the streets of Chinatown At the parade. ”
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Photos accompanying this announcement are available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/24a6038c-9e9a-4008-a590-174f09eca262
https://www.globenewswire.com/NewsRoom/AttachmentNg/d01e5f92-aa14-46d3-86a9-6384cd45e40e
