Emmaus and Bethlehem are witnessing a renaissance in local business innovation, with Living Stone Press and Muscle Inc. spearheading a unique blend of creative and fitness initiatives. Victoria Bex’s Livingstone Press, located at 412 Chestnut Street in Emmaus, shares space with Robbie Matthews’ Row His Pearls boutique and offers a new take on printmaking. Meanwhile, Muscle, Inc., a new gym at 1800 Stefko Boulevard in Bethlehem, is aiming to become a 15,000-square-foot bodybuilding mecca with a novel concept: a barbershop inside the fitness center.
Bringing traditional art back to life in a modern style
Living Stone Press, co-owned by Victoria Beck, emerges as a beacon for both experienced artists and beginners interested in printmaking. Beck explains that printmaking is similar to making a rubber stamp, allowing you to create repeating designs on wood or linoleum. This approach is reminiscent of Japanese art and invites a wide range of audiences to explore artistic aspects. The studio offers classes during the day and transitions into a creative workspace at night, where Beck takes on projects ranging from custom invitations to local business art.
A unique fusion of fitness and style
Muscle Inc. offers an unconventional combination of gym and in-house barbershop. Co-owner Mike Corbo shares the vision behind this blend, inspired by the success of a similar setup at a previous location. The gym aims to be a mecca for bodybuilding enthusiasts, with a grand opening event featuring celebrities like Blanche Warren and Jay Cutler among its highlights. This unique concept highlights his Muscle Inc.’s commitment to providing a holistic experience that goes beyond traditional training.
Impact on the community and future prospects
Living Stone Press and Muscle Inc. both reflect a broader trend of companies reimagining traditional spaces to foster community engagement and personal growth. These businesses not only provide unique services, but also contribute to the revitalization of the local economy. As they carve out their own niches, the potential for inspiring creativity and promoting a balanced lifestyle in Emmaus and Bethlehem is immense. The success of these companies may inspire similar innovative blends in other communities.
Living Stone Press and Muscle Inc.’s introduction to the business landscape of Emmaus and Bethlehem offers an exciting glimpse into the future of local entrepreneurship. By combining creativity and fitness, traditional craftsmanship and modern practicality, these companies are setting new standards for what community spaces can offer. Their success paves the way for further innovative initiatives, enriching the cultural and economic fabric of their respective communities.