Indian photographer Poulomi Basu was recently commissioned Visualization of Olympism artist. The festival marks the world premiere of her colorful ‘Champions of Tomorrow’ series, shot in Odisha in the summer of 2023.
“Sport can be transformative by evoking collective spirit and action,” Bass said. “I worked with school children to create empowering and magical images that made visible the potential of young girls and boys who had access to a safe space to practice their sport.”
The theme of Basu’s art resonates with 2008 Beijing Olympic champion Abhinav Bindra and the legacy he established through his non-profit organization, Abhinav Bindra Foundation.
“This initiative not only provides Indian audiences with a glimpse into the rich history of the Olympics through archival footage, but also provides Odisha-born Poulomi Basu’s captivating film that captures the transformative impact of sport on young people. We will also release photos,” Bindra said. “The power of sport and the Olympic spirit can certainly illuminate the dreams of countless young people.”
The Abhinav Bindra Foundation, in collaboration with the IOC, launched the Olympic Values Education Program (OVEP) in May 2022 in Odisha, India. One of the first major IOC projects to be implemented in India, OVEP is part of the IOC’s Olympism365 initiative, which aims to increase access to sport and bring the health and social benefits of physical activity to communities across the country. This is an important initiative led by the Olympic Museum to advance the strategy. globe.
